Conventions of a Folk/Rock music video

The conventions of a Folk/Rock genre of a music video have a lot of the same thing in a lot of the time. There is always a lot of focus on the instrument and slow paced shots of the artist throughout the video. I would say that the main convention of this type of video would be that it is usually based on a story. There is always a background story in one of these songs, I think that this is because the song is so slow that there has to be something to concentrate on during the song. Its not fast paced enough to have fast cuts in it so it has to be something that you can have long lasting shots.

There are also other conventions of this genre of music video such as the way in which people dress, in the videos of which I have watched most of them have dressed in a very casual way, this is in comparison to genres such as techno as they are usually very smartly dressed with lots of sleek looking instruments. In the Folk/Rock genre they are mainly in baggy jeans and just a casual hoodie, this gives them a sort of laid back look which goes well with the music. If you have a slow paced song with acoustic guitars in it would be weird to see someone wearing a suit.

There are also conventions to do with the instuments used in a Folk/ Rock genre music video, there is usually a guitar shown in the music video as there are a lot of pieces of these types of songs which only have the guitar being played at parts. There are also a lot of other acoustic instruments used to create a form of sound which bound together to create the same type of tune throughout a song. These woulds usually consist of instruments such as the cello, the banjo, the ukulele and a piano.

 

By looking through all of the conventions of this genre I have learnt that we should include some of these instruments when filming to make it match the conventions of the genre.